EVO IOOC Italy is an international competition organised to achieve the following objectives:

• Recognising and rewarding the best extra virgin olive oils and flavoured EVOOs from around the globe.
• Promote the health benefits of extra virgin olive oil to consumers by highlighting its positive effects and emphasising its role in a balanced diet.
• Raise awareness of, and disseminate information about, the health, pharmacological and nutraceutical properties of extra virgin olive oil (EVOO) among consumers. The aim is to encourage the international market to use this staple food in their kitchens, given the exceptional qualities of extra virgin olive oil (EVOO) produced in different countries.
• Promote the exceptional qualities of extra virgin olive oil produced in various countries on an international scale, as well as to increase the visibility of the extra virgin olive oil and flavoured EVOO market in Italy, the Mediterranean region and beyond.
• Highlight the advantages of using extra virgin olive oil in the Mediterranean diet.
• Promote winning producers to buyers, consumers, international markets and the media.
• Increase international consumption of high-quality extra virgin olive oil.
• Encourage extra virgin olive oil producers to improve the quality of their products overall by encouraging competition and comparison.
• Showcase the finest producers of extra virgin olive oil and flavoured EVOO, as well as their production regions, to highlight the diversity of the world's finest olive oils.

Furthermore, by entering the EVO IOOC Italy:

• By winning the EVO IOOC Italy International Olive Oil Contest®, you will receive 10 points towards the WREVOO (World Ranking Extra Virgin Olive Oil).
• The project, entitled 'Traceability of EVOOs', is a significant study on the identification of extra virgin olive oils. Promoted by the Council for Agricultural Research and Analysis of the Agricultural Economy – Research Centre for Olive, Fruit and Citrus Crops (CREA OFA – Italy), it allows for participation.
• All samples will be evaluated by a panel of professional judges from around the globe, led by Antonio G. Lauro.
• The EVO IOOC Italy EVO International Olive Oil Contest® trophies will enhance the prestige of winning brands in international markets, offering exclusive benefits. As the leading international showcase for winning products, the EVO IOOC Italy EVO International Olive Oil Contest® connects winning brands with the most influential distributors and importers worldwide.
• A distinctive trophy will be presented to the winner of each category (Conventional, Organic, PDO/PGI, Monovarietal, Blend, and Flavoured).
• You can offer consumers a range of certificates of excellence, including 'Best in Class', 'Best of Country', 'Special Awards', 'Gold' and 'Silver' medals, which are issued by the EVO International Olive Oil Contest®.
• All winners will benefit from global advertising through the official EVO IOOC Italy EVO International Olive Oil Contest® website, as well as its social media channels (Facebook, Twitter and Instagram), and the contest newsletter, which is sent to thousands of consumers. Winners will be promoted to key audiences, including olive oil enthusiasts, influencers, chefs, buyers, and sales chains, both online and offline, as well as professionals in the food sector. Additionally, the winners will be featured in media coverage and dedicated articles on our blog, provided by our media partners.
• Promote awareness among consumers of the health and nutraceutical properties of EVOO.
• The winning companies' EVOO and flavoured EVOO will be showcased to consumers and chefs at culinary art schools and restaurants in Italy and abroad during oleo-gastronomic events.
• All winning bottles will be eligible to display quality stickers issued by the organisation, including 'Best in Class', 'Best of Country', 'Special Awards', 'Gold' and 'Silver'.
• Each product in the competition will be benchmarked against the world's best EVOO and flavoured EVOO.
• All producers will have the opportunity to assess their quality standards in an international context, and the awards received will serve as a prestigious marketing tool for their products.